The power to nail your brand’s visual advertising might be sheathed in your pocket right now. iPhone cameras (and smartphone cameras in general) have evolved far beyond the rinky-dink cameras of their predecessors. Current technology allows you to shoot stellar photos...
Trying to go the length of the court, with Arcidiacono…3 seconds at mid-court…gives it to Jenkins…for the Championship…YESSSSSSS! If you’re a die-hard sports fan like me, lets be honest, we ask for a lot. This is especially true if your unwavering allegiance lies with...
It’s an exciting time to be a brand. With new marketing channels entering the mainstream every day (hello, VR), companies are expanding their reach and experimenting with new platforms to stay relevant with their consumers. Managing a brand in today’s interconnected...
If you’re anything like me, cleaning out your closets gives you a real feeling of satisfaction. It’s a way to bring order to your life, find possessions that you might have forgotten about, and most importantly, further reassure yourself there are no monsters living...
If I asked you to guess, how many times a week would you say you interact with your favorite brands? The number could be higher than you think. Consider each time you glance at a billboard, open a promotional email, walk past a person in a logo-covered shirt, or chat...
Hip-hop dancers face a serious challenge when they battle: Meet your opponent, enter the circle, and dance for the audience in a way that is original, fresh, and better than your challenger. Guess what? Marketing isn’t that far off. As a marketer, you’re...
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