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METRO PCS

Driving Traffic With a Touchpoint Strategy

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The Approach

We were challenged to drive foot traffic to Metro PCS stores. We did it by building a touchpoint strategy that inspired action and managed to exceed their response projections by 30%.
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Our Results

By creating a consistent, targeted brand experience with customized messaging across direct mail, email, and an online landing page, we sparked a firestorm of action for Metro PCS.
Pull Quote
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JOHN SMITH / METRO PCS