Our Client

GAF was founded in 1886 as a manufacturer of ready-to-lay asphalt roofing and, in later years, the View-Master. Today, the company is North America’s leading manufacturer of residential and commercial roofing materials. In fact, one in every four homes in the U.S. is protected by a GAF roof.

Our Story

Quattro’s team of digital marketing experts started by performing a technical audit for GAF. From there, we developed an in-depth SEO strategy — providing recommendations and ongoing support to increase the company’s SEO performance and website authority.

Products & Services
Residential roofing
Commercial roofing

Campaign Goals
Lead generation

Channels
Paid search
Paid social

Quattro’s SEO efforts have led to a 31.8% increase in organic growth for GAF year-over-year.